Posts Tagged ‘ over 40 ’

DARE: It’s Never Too Early and Never Too Late – Two young enterprising careerists demonstrate.

DARE: It’s Never Too Early and  Never Too Late –  Two young enterprising careerists demonstrate.

Most of us by now have learned that using the term “seasoned executive” is a sure turnoff to many of today’s younger hiring managers, some of whom look as if they could be our kids but in fact are now our supervisors. They’re learning early how to Drive, Advance, Rule and Express their Experience and…

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Part 2 – Great Expectations: From Sponsors, From You

Part 2 – Great Expectations: From Sponsors, From You

There has been much debate recently about the importance of Mentors vs. Sponsors, and the similarities between the two roles.  The critical contrast between MENTORS and SPONSORS is that the latter can be actual drivers of your career decisions and future mobility – and they put themselves on the line for you.  Your Mentor(s) may…

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Executives Over 40 – A Few Choice Words from Your Sponsor – Part 1

Executives Over 40 – A Few Choice Words from Your Sponsor  – Part 1

From clients as well as students I teach at NYU, I am getting a lot of questions about the importance of having a career SPONSOR, specifically: 1) The role of SPONSORS vs. Mentors2) How to find a SPONSOR3) What to expect from a SPONSOR4) What SPONSORS expect from you. Those are all questions that serve…

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Bully for You? Et tu, Brutus? DARE Not Be A Bully, Especially If You’re a Woman Over 40!

Bully for You?  Et tu, Brutus?  DARE Not Be A Bully, Especially If You’re a Woman Over 40!

    Glinda the Good Witch VERSUS Cruella de Vil           “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” ― Maya Angelou     Lately I’ve seen articles with the terms “Hollywood A-listers,” “superstar women”…

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Three DARE-ing Women Over 40, Three Different and Inspiring Legacies

Three DARE-ing Women Over 40, Three Different and Inspiring Legacies

Margaret Thatcher – 1925-2013 You loved her or hated her. She saved Britain, or changed it irrevocably into a greedy, heartless, vastly divided nation.  Either way, she was charismatic, powerful, and single-minded. She was proud of her nickname, “The Iron Lady” and she was definitely DARE-ing before her time. Whatever the world thinks of Thatcher,…

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Does Money Make Us Happy? Part Two: “Oh Happy Days – Here are 7 of my Favorite Ways”

Does Money Make Us Happy? Part Two: “Oh Happy Days – Here are 7 of my Favorite Ways”

To read part one of this blog, click here                                          There are all sorts of orators, spiritual advisors and other experts with plenty of advice on how to be happy. I don’t purport to be an expert, but here are six of my favorite EXPRESS-ways to happiness that seem to resound with other women over 40:…

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Does Money Make Us Happy? Somewhat…

Does Money Make Us Happy? Somewhat…

  Does Money Make Us Happy? Somewhat…But Studies Find It Isn’t the Most Precious Irreplaceable Thing – especially for Women Over 40 What is it to be happy? What are the defining characteristics of happiness? How does our notion of happiness change when we’re over 40? Are we happier if we make more money? Are…

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Healthful Food Boom for Boomers = Healthful Boon for Manufacturers, Supermarkets, Retailers, Restaurateurs

Healthful Food Boom for Boomers = Healthful Boon for Manufacturers, Supermarkets, Retailers, Restaurateurs

Tasty. Healthful. Convenient. Economical.    Think you can’t do all four?  Think again. These are the demands of the Baby Boomer generation, and food marketers are paying attention now more than ever.  Although younger consumers who are considered the most attractive target audience for almost any other product category, consumer behavior studies indicated that single-person…

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Baby Boomer Brains Process Ads Differently: New Research

Baby Boomer Brains Process Ads Differently: New Research

Companies have been aiming their marketing to people over 60 in very specific but perhaps unsuccessful ways, based on assumptions that may not be valid. A new report from Nielsen NeuroFocus, the Berkeley, Calif.-based agency that specializes in neurological testing for consumer research shows that mature brains respond very differently to marketing messages. They are…

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Over-50 Alpha Women

Over-50 Alpha Women

This year both Prevention magazine and Adweek (an ad industry trade publication), published articles on over-50 women referred to as “Alpha Women.” Alpha women over 50 are often discussed in our media, but not everyone is in agreement as to what defines an “Alpha” woman. In fact, Adweek received complaint letters saying that marketers only…

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Exchange Your Experience and Expertise, Over 40!

Exchange Your Experience and Expertise, Over 40!

I had a wonderful generational “Exchange” yesterday with a young female colleague who was helping me prepare for a Skype meeting with a high-energy executive not known for his patience with technology glitches.  I assured her that I would not feel as if she were doing a “Skype for Dummies” session, but rather that she…

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Seeds of Doubt Lead to Seeds of Promise: Positive Stress Leads to Success

Seeds of Doubt Lead to Seeds of Promise: Positive Stress Leads to Success

If you happen to be job-hunting over the age of 40, after many years of being firmly entrenched in the same company, industry or location, you’re probably feeling that is a daring project in and of itself – which it is.  In that case, plant something new that improves your physical health, ramps up your…

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The Summer Weight-Loss Blues: Why Can’t I Lose Those Pounds and Keep Them Off?

The Summer Weight-Loss Blues: Why Can’t I Lose Those Pounds and Keep Them Off?

While it’s not the hottest summer on record here in New York City, it certainly feels that way, given the temps reaching 100 degrees last week. Very little motivation to get away from the desk, table, laptop, TV indoors, with the A/C blowing away. Add to that the onslaught of barbecues, weddings, graduation parties and…

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DEAR ANN CURRY: Run over by an overturned tractor trailer filled with rotten lemons? We are ROOTING for you to rise again!

DEAR ANN CURRY:  Run over by an overturned tractor trailer filled with rotten lemons?  We are ROOTING for you to rise again!

After weeks of intense media speculation and some of the most awkward moments ever seen on live TV, long-time “TODAY SHOW” newscaster and consummate TV veteran Ann Curry finally said goodbye this morning to the show where she has spent the last 15 years.   Regardless of one’s perceptions and attitudes about Curry, any woman over…

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On Father’s Day – and Every Day – We Got on the “Gus Bus”

On Father’s Day – and Every Day – We Got on the “Gus Bus”

Why is it that media stereotypes of fathers focus almost entirely on the lovable but bumbling dolts, such as the character of Phil Dunphy on Modern Family, or uber-patriarchs, such as the police commissioner played by the very chiseled Tom Selleck on CBS’s hit series, Blue Bloods?   In this era when we’re swamped with shallow…

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Tips to Rally Your Skills over 40!

Tips to Rally Your Skills over 40!

Before you can convince anyone else to rally for you, you need to rally yourself. Rev up your brainpower, learn new skills, improve your competence, increase your confidence, and strengthen your conviction that you are one DARE-ING kick-ass woman over 40! Here are tips that will help you do that! 1) Make sure you have…

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About Liz Weinmann & The DARE Force

Elizabeth (Liz) DiMarco Weinmann is the Founder and CEO of The DARE-Force Corporation, an educational resource company providing online and on-site training, consulting, and resources for visionary, intelligent, motivated over-40 women who want to pursue new ventures – in their careers, lifestyles, and communities.

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