From clients as well as students I teach at NYU, I am getting a lot of questions about the importance of having a career SPONSOR, specifically: 1) The role of SPONSORS vs. Mentors2) How to find a SPONSOR3) What to expect from a SPONSOR4) What SPONSORS expect from you. Those are all questions that serve…
Here are some powerful tips from the “Access/Approach” and “Exchange” methods featured in my book, Get DARE From Here, 12 Principles and Practices for Women Over 40 to Take Stock, Take Action and Take Charge of the Rest of Their Lives: Be exceedingly nice to everyone: Some of the people you are able to ACCESS…
Margaret Thatcher – 1925-2013 You loved her or hated her. She saved Britain, or changed it irrevocably into a greedy, heartless, vastly divided nation. Either way, she was charismatic, powerful, and single-minded. She was proud of her nickname, “The Iron Lady” and she was definitely DARE-ing before her time. Whatever the world thinks of Thatcher,…
Are boys born loving trains and guns while girls reach for dolls and pretty pink dresses? Are boys born with different brains, enabling them in the areas of math and science, while girls naturally excel in literature and the written word? You may remember, in 2005, when the president of Harvard at the time, Lawrence…
Having built my career in brand marketing, I’m often asked about the art and science of effective branding by friends who are launching small businesses and nonprofits – and whether branding is about building awareness, changing perceptions, improving attitudes, promoting purchase and loyalty, and other questions. To borrow a rapid-fire reply often given by pundits…
To read part one of this blog, click here There are all sorts of orators, spiritual advisors and other experts with plenty of advice on how to be happy. I don’t purport to be an expert, but here are six of my favorite EXPRESS-ways to happiness that seem to resound with other women over 40:…
Does Money Make Us Happy? Somewhat…But Studies Find It Isn’t the Most Precious Irreplaceable Thing – especially for Women Over 40 What is it to be happy? What are the defining characteristics of happiness? How does our notion of happiness change when we’re over 40? Are we happier if we make more money? Are…
Recently, I blogged about the realities of working at home for many women over 40 and offered some initial tips on how to relieve the bleak boredom of it all, not to mention, staying alert to the physical challenges of working at home. Here’s a wake-up call you can’t ignore: Statistics from Aetna, the insurance…
Working from home, on your home, or partial telecommuting? With each passing year I meet more and more people who work from home for a variety of reasons, and despite what might seem like oceans of free time or an infinite flexibility in managing one’s own time, the reality is often the exact opposite. And,…
Tasty. Healthful. Convenient. Economical. Think you can’t do all four? Think again. These are the demands of the Baby Boomer generation, and food marketers are paying attention now more than ever. Although younger consumers who are considered the most attractive target audience for almost any other product category, consumer behavior studies indicated that single-person…
This year both Prevention magazine and Adweek (an ad industry trade publication), published articles on over-50 women referred to as “Alpha Women.” Alpha women over 50 are often discussed in our media, but not everyone is in agreement as to what defines an “Alpha” woman. In fact, Adweek received complaint letters saying that marketers only…
I had a wonderful generational “Exchange” yesterday with a young female colleague who was helping me prepare for a Skype meeting with a high-energy executive not known for his patience with technology glitches. I assured her that I would not feel as if she were doing a “Skype for Dummies” session, but rather that she…
Last month, my husband and I finally sold and moved out of the house we have owned for 30 years, opting for a small and much more manageable apartment in a Manhattan high-rise. Here’s advice for anyone deliberating a long-delayed move: The physical feat of moving will be chaotic enough, so plan it well. Arduous…
Talent management experts advise professionals to take on a probationary project at discounted salary as “audition” for the permanent position. Your comments, insights? The Build Network.com quotes Michael Schrage, a research fellow at MIT Sloan School’s Center for Digital Business, writing for his HBR.org blog , on the rapidly growing practice of project hiring as…
If you’re a mom over 40, it seems all the talk, blogs, TV shows, magazine articles, books, and other media output in mid-August are about back-to-school topics, and attention must be paid. While you’re still trying to get all the sand out of your Spanx-enhanced “maillot,” you’re being bombarded in every direction with must-see info…
While it’s not the hottest summer on record here in New York City, it certainly feels that way, given the temps reaching 100 degrees last week. Very little motivation to get away from the desk, table, laptop, TV indoors, with the A/C blowing away. Add to that the onslaught of barbecues, weddings, graduation parties and…
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